Posted By Eileen Flynn on January 24, 2025
The Consumer Electronics Show (CES) continues to be the premier global stage for technological innovation that will reshape how we all live and work in the decades to come. Each year, a small city of more than 140,000 industry professionals and 4,500 exhibitors spanning industries from transportation and AI/robotics to smart home and sustainability descend on Las Vegas across multiple venues to showcase a vision of what’s possible at the intersection of human ingenuity and technological prowess.
This year, Tier One was on-site with client xTool, representing their cutting-edge laser engraver products. In between hosting reporters at the xTool booth, our team took advantage of the opportunity to roam the CES halls to explore the transformative technology trends on display that are redefining how we approach personal care, health monitoring, and lifestyle enhancement across various demographic segments. Three major categories stood out to us as the hottest emerging trends: Age Tech, Wearable Tech, and Pet Tech. Each of these sectors highlight the growing focus on improving quality of life for various demographic groups, from older adults to kids — and even our furry best friends.
Age Tech: Revolutionizing Care for an Aging Population
America’s rapidly aging population has sparked a technological revolution in senior care solutions. With the 65+ demographic growing by over a third between 2010 and 2020 — the fastest increase in 130 years — tech companies are developing targeted innovations to support independent living and comprehensive health management.
Remarkable Age Tech innovations at CES 2025 included:
- Nomo’s AI-powered health monitoring systems
- Withing’s smart mirrors capable of tracking weight and bodily changes
- Cearvol’s advanced hearing aids with enhanced sound processing and connectivity features
These technologies represent more than mere conveniences: They’re critical tools to enable seniors to maintain autonomy, stay connected with loved ones, and proactively manage their health, all of which will be critical as we live longer lives.
Wearable Tech: Health Monitoring Beyond Just Fitness
Wearable technology has dramatically evolved from basic fitness trackers to sophisticated health management systems. This year’s CES demonstrated a significant shift towards more holistic personal health technologies. Standout wearable innovations included:
- OURA’s advanced health-tracking rings that measure multiple physiological markers
- Gunnar’s high-tech glasses offering vision enhancement and health tracking
- MyFirst’s kid-focused wearable technology introducing more kid-friendly and safe watches/cameras
These devices are transforming simple accessories to essential health companions, providing continuous monitoring for a more proactive approach to wellness based on the power and insights of real-time data.
Pet Tech: Only the Best for Our Best Friends
Pet ownership continues to rise, particularly among younger generations, and CES showed how companies are leaning into this growing market. Some impressive Pet Tech developments at CES featured:
- PETO’s luxury pet massagers designed for animal comfort and stress relief
- CATLINK’s automated, self-cleaning litter boxes
- Tractive’s advanced dog GPS and health tracker offering unprecedented insights into pet behavior and wellness
Paving the Way for More Personalized Tech
CES 2025 powerfully illustrated that technological innovation is becoming increasingly personalized and inclusive. The future of tech lies in creating solutions that enhance lives across all demographics — from seniors seeking independence to pet owners providing optimal care.
These trends represent more than just technological advancement, though; they signal a fundamental shift in how we conceptualize technology’s role in improving quality of life. No longer confined to entertainment or productivity, technology is emerging as a comprehensive support system tailored to our individual needs.
As we progress through 2025, Tier One will continue to track and assess these transformative technology trends, helping our clients and audiences navigate the exciting innovation landscape.
